Social Impact | Pretty Pixie – Empowering Women & Ethical Fashion

🌍 How We Think About Social Impact

We are confident that our platform empowers us to drive meaningful change through our operations, the vibrant PRETTY PIXIE community, and the strength of our brand.

Our strategy is grounded in four key pillars:

♻️ Sustainability
🌈 Diversity & Inclusion
🔗 Supply Chain Responsibility
🤝 Community Engagement

♻️ Sustainability

We are measuring our carbon footprint and exploring offset projects to reduce the environmental impact of our logistics network.

Eco-friendly product design and featuring sustainable third-party brands are key strategies moving forward.

🌱 Key Highlights

Helping Customers Discover Sustainable Styles: Easy access to eco-friendly choices.
Recycled Poly Bags: All PRETTY PIXIE brands use poly bags made from recycled materials.
Paperless Returns: No more paper invoices; customers can return items digitally.
Recycling at Our DC: All cardboard recycled; pallets reused.

📦 Key Initiatives

Packaging: Shipping boxes made from 50% recycled materials.
Eco-Conscious Materials: Styles made with natural fibers like bark and wood.
Energy Efficiency: LED lights, electric forklifts, and smart appliances.
Green Shipping: Ground shipping used for returns to cut emissions.

🌈 Commitment to Diversity and Inclusion

76% of our workforce is women. We integrate DEI goals into all levels of our operations.

Diversity in Recruiting: New hiring tools and broader outreach platforms.
Diverse Brand Portfolio: Actively sourcing inclusive third-party brands.
Leadership Accountability: Diversity KPIs reviewed by executives and board.

🔗 Ethical Supply Chain

We only work with partners aligned with our values of fairness, safety, and legal compliance.

Certification: All vendors must sign and adhere to our Code of Conduct.
Fair Wages & Benefits: Compliance with local wage laws.
No Child or Forced Labor: Strictly enforced across all operations.
Health & Safety: Legal safety standards must be met or exceeded.

🛠️ Key Initiatives

Monitoring: Continuous audits and reviews.
Corrective Action: Transparent resolution plans for any violations.
Sustainable Materials: Recycled fabrics in our PRETTY PIXIE owned lines.

🤝 Community Engagement

We live our "Do Good" value through giving back — with our time, resources, and skills.

We support our team, customers, and broader community with donations, volunteering, and partnerships that matter.

✅ SEDEX Certified: Ethical & Transparent

Made with certified organic cotton and responsible practices.

At PRETTY PIXIE, we are proud to be SEDEX Certified—ensuring that our supply chain practices meet global standards for ethical labor, sustainability, and transparency.

Certified Organic Cotton
Ethically audited factories
Transparent sourcing & labor practices
Supports fair wages, safe working conditions, and zero child labor

🌿 100% Organic Cotton

Soft on your skin. Gentle on the Earth.

Our products are crafted from certified organic cotton fabric, grown without synthetic pesticides or harmful chemicals. It’s not just better for you—it’s better for farmers and the planet.

Ethically sourced cotton
Breathable, durable, and biodegradable
Zero harmful dyes